Menthol crystals are cooling, refreshing, and have a pleasantly strong minty aroma. They are often used in cosmetics, salves, balms, medicated creams, throat lozenges, toothpaste, mouthwash, gum, foot sprays, pain relief, shampoos, conditioners, linaments, shaving creams, oral or throat sprays, compresses, medicated oils, and cooling gels.