Kampala, Central Division, 08/07
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Market-Led Strategic Change
Brand New
Condition
Books
Type
Business
Genre
Adult
Age Level
572
Number of Pages
2009
Publication Year
eBook
Format
Delivery
Across country
1 day
Free of charge
Transform Marketing strategies to results
‘ Much is known about good marketing practice, but little is known about how to transform a company into a first-rate marketing company. Nigel Piercy has provided the best guide I’ve seen to creating a market-led company – replete with worksheets, diagnostics, and many convincing illustrative cases . . .
a very useful and readable book that will make a contribution
to many companies that manage to read it and act on it.’
USh 15,000
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